I’m driven by the idea to live a meaningful life. Energized by the simple and yet powerful strategy, to give my best, where I have my best to give, in the service of others in my unique and remarkable way.
By serving others, I find growth, greatness and personal significance. This is how I elevate my game and operate at a higher level beyond effectiveness.
McLaren | Brand Partnership
WMNCYCLING | Pro Team Founding Partner
For more than 10 years I am strongly embodying the marketing, product and consumer voice at board level. Creating strategic alignment across executives, guiding with a digital first mindset, and inspiring teams in organizations, big and small, to deliver outstanding results at high pace.
Global Brand Campaign | Marketing & Product
I have a proven track record of scaling up and transforming leading businesses within the sports, tech and mobility space to full potential and boost their value significantly. I am accelerating change, disrupting categories and pioneering ideas. To leapfrog competition, to grab investors attention, to take a company public, and to create raving fans. Put simply, building brands that other brands want to be.
Reebok | Brand Repositioning & Product Launch
Brand Image | Portfolio Management
That’s my motivation. It’s guiding all my thoughts, my actions, and decisions at home, at work, in life. That’s how I thrive, innovate, excel, and lead.
Positioning | Product Portfolio
Emotional Storytelling | Marketing